Independent head-to-head
Advanced Web Ranking vs SE Ranking
Both are on our shortlist, and most people only need one. Here is where each genuinely wins.
Which fits your work better: Advanced Web Ranking or SE Ranking?
Advanced Web Ranking suits agencies and in-house teams who need to track many thousands of keywords with local and mobile rankings and detailed reporting, and will pay for a dedicated rank tracker. SE Ranking suits agencies and freelancers who need credible client reporting without a four-figure monthly software bill. SE Ranking is cheaper to start with ($129/month against $139/month), so price alone favours it.
Advanced Web Ranking
Rank Tracking ToolsA dedicated rank tracker with AI search visibility tracking, priced by keyword volume.
SE Ranking
Rank Tracking ToolsRank tracking, research and reporting in one SEO platform.
Decision view
Compare what changes the answer
| Decision factor | Advanced Web Ranking$139/mo | SE Ranking$129/mo |
|---|---|---|
| Starting price | $139/mo | $129/mo |
| Free plan | Not verified | No |
| Free trial | Not verified | 14 days |
| Best for | Agencies and in-house teams who need to track many thousands of keywords with local and mobile rankings and detailed reporting, and will pay for a dedicated rank tracker. | Agencies and freelancers who need credible client reporting without a four-figure monthly software bill. |
| Not for | Anyone who needs link analysis, site audits or content tools in the same subscription, or a low-cost entry point — the pricing page lists rank-tracking and reporting features only, and the cheapest plan is $139/month. | Link-led work, or research in markets outside its stronger databases. |
Shared answers are dimmed so trade-offs stay visible.
Plan comparison
Published plans as recorded on each vendor’s pricing page on its verification date. Limits and add-ons differ between vendors, so compare at your own volume.
Advanced Web Ranking
| Plan | Monthly | Notes |
|---|---|---|
| Pro | $139 | Monthly billing; annual billing saves 10%. 7,000 keywords, unlimited projects and users, local and mobile rankings, AI visibility tracking, 1 SEO forecast per project, shareable reports. |
| Agency | $279 | 14,500 keywords. Adds unlimited SEO forecasts, 1-hour on-demand updates, localized performance metrics, custom dashboards and reports, Looker Studio integration and a developer API. |
| Enterprise | $699 | 35,500 keywords. Adds unlimited scheduled reports, cross-project reporting, custom scheduled updates, a BigQuery connector and automated CSV exports. |
| Enterprise Plus | $980 | 50,000 keywords. Adds a keyword research add-on, custom MSAs and SLAs, SSO, security audits and a dedicated account manager. |
SE Ranking
| Plan | Monthly | Notes |
|---|---|---|
| Core | $129 | $103.20/month billed annually ($1,238.40/year); 10 projects, 2,000 keywords tracked daily, 250K pages/month audit |
| Growth | $279 | 30 projects, 5,000 keywords tracked daily, 2M pages/month audit |
| Enterprise | Custom | Custom limits and full API access — contact sales |
Where Advanced Web Ranking wins
- Pro includes 7,000 keywords with unlimited projects and users
- AI visibility tracking, including citations and mentions, is included from the Pro plan
- 30-day money-back guarantee on every plan
Where SE Ranking wins
- Rank tracking, research and site audits in one workspace
- Core annual billing saves 20% compared with paying monthly
- White-label reporting is included rather than an upsell
Advanced Web Ranking or SE Ranking?
Advanced Web Ranking suits agencies and in-house teams who need to track many thousands of keywords with local and mobile rankings and detailed reporting, and will pay for a dedicated rank tracker. SE Ranking suits agencies and freelancers who need credible client reporting without a four-figure monthly software bill. SE Ranking is cheaper to start with ($129/month against $139/month), so price alone favours it.
Agencies and in-house teams who need to track many thousands of keywords with local and mobile rankings and detailed reporting, and will pay for a dedicated rank tracker.
Agencies and freelancers who need credible client reporting without a four-figure monthly software bill.
What decides it
- Entry price
- Advanced Web Ranking starts at $139/month; SE Ranking at $129/month. Compare the plan that matches your real usage, not the entry tier.
- Trial
- Advanced Web Ranking offers no free plan or trial on record; SE Ranking offers a 14-day trial.
- What each gives up
- Advanced Web Ranking: entry plan is $139/month, above SE Ranking's $129 Core plan and far above Ranktracker's $39 to $89 plans. SE Ranking: backlink index is clearly behind Ahrefs and Semrush.